Our Brand Story


We thrive on celebrating the traditions and values of Indian culture by providing styles for the classic and modern styles women. Our mission is to be the global instore and online platform that offers the most satisfactory memorable experience and empowers women to embrace their individuality and femininity through luxury desi fashion.


Born out of a tiny room in India by two sisters and supported by family. Almas Tejani has grown since 1993 to become a global manufacturer and retailer of luxury couture dresses straight and fresh out of Indian’s best designers for bridal and wedding guests’ dresses.

Ever since then, we’ve been committed to delivering exceptional customer experience to our customers, going above and beyond expectations delivering glamorous detailed outfits, experiences, and genuinely bringing dream weddings looks to life. That is why everyone is impressed by our customer service and never forgets their first experience with us. Our brand ethos is deeply rooted in family; we treat each other with love, respect and care which has now become part of our brand essence, and no wonder – over the years our customers truly “say they feel like family”.

Over the years, Almas Tejani’s focus has been to source and design beautiful, unique dresses with exceptional craftsmanship and detail in India, USA and now delivering to the world. Whilst staying true to the roots of the Indian culture. Be rest assured that you’ll find dresses you won’t find anywhere else in our store.

With the growing need of our niche after modern and traditional dresses, we’ve recognized there’s a need to expand our supply chain by partnering with talented and renowned couture designers in India. Almas Tejani has sustained personal relationships with brands like Masaba, Krishna, Lulla, Dolly J, Kalista and Sabya Sachi etc. Uniquely hand picking our outfits directly from premium design houses in India who use the highest quality with greatest attention to detail and craftsmanship. Maintaining a good relationship with these brands allows us to provide our customers with the best in couture dresses, accessories from the best in traditional and fusion luxury South Asian fashion. We’re continually adding new couture designers with finely crafted pieces that are timeless, luxurious and functional whilst still making our own inhouse styles by our professional and passionate 30 + team family artisans.

Almas Tejani’s new vision is to fulfil the needs of a new niche of women looking for more sophisticated, feminine, luxurious clothes that accentuate their unique style for a timeless look. Women who like to explore their individual style while still maintaining that classic look. So, whether you’re the playful style chic or the classy lady, we’ve got something for everyone and can customize an outfit for you to meet your individual needs.

Every member of the Almas Tejani family lives the positive ethos of the brand, and this helps drive us to work hard. Our clients are our greatest priority. Whilst still maintaining our workshop and boutique houses in India and Texas, we’re now taking a new approach to reinvent and rebrand. With our new and improved eCommerce website to serve our clients globally, delivering the same touch we’ve provided over the years since 1993 and now being led by our new Chief Executive Officer, Zoya Tejani.

Dear esteemed customer,

I am delighted to write to thank you and appreciate you for being with us all these years. You believe and trust us to bring your dreams to life on your big days be it bridals or special occasions with our classic, fusion designs and custom services.

At this point, I am very excited to announce to you that Zoya is leading the company to greater heights. However, we are still maintaining the very essence of our existence and the company’s core values remain unchanged. Zoya is very passionate about you, your needs and how they’re met. She wants to connect with you on a personal level and treat you like a family member. So that you know you are a member of one big family – the Almas Tejani family just as a family member creates the outfits that you are a part of the finished product from the start. We’re trusting that you’ll be free and open to relate with us, bearing this in mind. It has been a pleasure to recognize that you, the customer are our greatest asset. We are very grateful to our existing and new customers. You are the reason why we are still in business because you refer your family and friends to us, helping us build a robust database of trusted and reliable customers.

As we move on to seek new and better ways to serve, we are taking advantage of digital platforms and technology to re-engineer our systems and processes to remain consistent in our service delivery in the ever-changing and dynamic business landscape. We believe that as a member of this family, you will stay with us and be part of our successes in the coming years.

Knowing that you treat each outfit, you shop from us as investment pieces; we will not relent in maintaining and improving on our designs and customer service. Do not hesitate to give us feedback as and when due because we genuinely care and have a positive outlook about everything.
Wishing you the very best in all your endeavours and thank you again for all your support.

Yours sincerely,


Zoya Tejani

Zoya having been born in a family that celebrates the traditional values of India through creative and sophisticated fashion that empowers and connects brides and women. Zoya has grown up to become the perfect embodiment of the Almas Tejani brand. Zoya never goes out and comes back without women either her age or older asking about her style, beauty and fitness. Whether is traditional fashion, fitness or family balance, women always admire her and want to take advice from her about their next Indian conventional style and beauty regimen.

These conversations soon became stories that emotionally connects women to embrace their individual style. Zoya has always wanted to join her mum Almas to help grow the family business. But her mum will insist she focuses on her academic profession as a Dental Hygienist. During the coronavirus pandemic, Zoya saw this as a perfect opportunity for a creative career change that she had been longing for and plunged in to reposition her family business for the digital age and scale.

As Zoya leads our new vision with the same vision, foundations and values her family has maintained over the years, we aspire to help you achieve your dream wedding day or next occasion look. And that’s why even if you don’t find what you need on our website or boutiques, let us know and our ever-efficient team will work to ensure we bring your vision to life. With our in-store and virtual customization service, we’re adept and equipped to ensure you do not compromise your unique style.

We promise to deliver classic designs that give a traditional glance mixed with fusion but yet sophisticated and timeless look so that you can be looked at with admiration on your big day or event. Rest assured that we will continue to never compromise on quality, price and your comfort. Our professional and passionate 30 + team of artisans with combined 30 + years’ experience in embroidery and outfit sourcing work their best to ensure handling of your outfits with impeccable care guaranteeing that you look your best.


Delivering the Perfect Mix of Fusion Desi Fashion For 28 Years